The Shift: Automotive Manufacturing for the Millennials
- Laura Neary
- Feb 9, 2015
- 1 min read
Given the overwhelming response we received on our recent post discussing the newest generation of car buyers, we wanted to continue the dialogue. The Millennial consumers are an extremely large and impactful population. For manufacturers to be successful, they need to continue to stay current on their preference shifts. We have developed an infographic to outline the impact Millennials have on the automotive industry and what manufacturers can do to respond to the shift in car buyer preferences and purchasing power.
Click here to view the infographic: http://www.en.asidatamyte.com/#!millennial-infographic-/c1nzi

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